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Top 15 Healthcare Websites by Volume: eBizMBA October 2016

eBizMBA provides rankings of webiste volume by various content categories, including healthcare. The3 eBizMBA Rank is "a continually updated average of each website's Alexa Global Traffic Rank, and U.S. Traffic Rank from both Compete and Quantcast."

Here are their top 15 healthcare websites as of October 1, 2016, with corresponding estimated inuqie monthly visitors:

EpiPen as a HCSM Video Star

With all the controversy swirling around Mylan's EpiPen pricing, its interesting to see how much that is translating into social media video presence. The short answer is: a lot. On YouTubem there have been 3,960 videos posted in the past 30 days with an "EpiPen" keyword, and 27,900 overall as of this time.

What Recent Studies Are Out There on Healthcare Social Media Use?

We were just asked this question and started searching. Here's a few selected places to check out:

Symplur provide a very nice link library on their Healthcare Social Media Research page, where we can click to 94 (current count) referenced studies with full citations provided, although certainly the most recent studies might not be incorporated at any given time.

HHS Pumping Out Videos

The U.S. Department of Health and Human Services has one of the most active U.S. healthcare video presence on the web. on YouTube, HHS currently has 48,015 subscribers with 51,495,594 total views since signing on in 2009.  
 
Their featured channels include: HealthCare.gov; StopBullyingGov; Centers for Disease Control and Prevention (CDC); CMSHHSgov; USFoodandDrugAdmin; youth.gov; NIHOD; Office of Disease Prevention and Health Promotion; HRSAtube; PHEgov; and the Office of Behavioral and Social Sciences Research

Nursing Homes, Eggs, Rock Stars, Another Dr. Kev, and a Becker's Dozen

While making the rounds in reviewing August reporting on healthcare social media, here's some selected items that caught the eye:

Lee Aase: Mayo Clinic Social Media Network

Lee Aase at the Mayo Clinic Social Media Network (MCSMN) is someone worth tracking in the healthcare social media arena. He is the featured guest in a July 9th 40 minute podcast from HealthStandards. Some of the topics he tackles include:

Video Pulse on Five Selected Hot Healthcare Topics

Today we picked five healthcare topics currently "hot" in today's news, and identified via youtube how many total videos were uploaded for each, along with the most viewed video. None have buzz-worthy numbers that consumer oriented videos generate. Here's the five selected topics, along with what we found:

Symplur: Picking a Company of the Year for Social Media

Last month, Symplur was again asked by the UK's PM Society for their 2016 Digital Awards in London to analyze and present the winner of the Social Media Pharma Company of the Year award. So what goes into determining a social media company of the year?

Healthcare Social Media Marketing Data in New Report

Healthcare Insight has recently published a free 22-page report: the State of Healthcare Content Marketing 2016. This very useful report is loaded with healthcare social media marketing data and insights, including these two survey items:

Heaalthcare organization survey respondents use the following social media plaftorms to distribute their content:

What's Trending in Healthcare Hashtags

The symplur healthcare hashtag project has been compiling healthcare twitter hashtags; having now analyzed 1,460,700,851 tweets on 17,502 topics that include 10,022 hashtags from 3,818 contributors. Below is their current list of what's trending in healthcare hashtags, and the most popular new hashtags:

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